You guys, I can’t believe it’s taken me this long to find out about
Skillshare offers a wide variety of classes, allowing you to select from topics in Creative, Business, Technology, and Lifestyle. They’ve literally thought of everything from graphic design and web development to culinary and crafts. I love how many choices they provide—with my
The classes I’ve taken so far have really helped me grow in my knowledge of all the things. Blogging is an ever-changing, dynamic industry. I’m so grateful that Skillshare has a network of experts that I can consult to keep myself up-to-date with the tools I need to succeed. It’s quickly becoming my go-to when I need to learn how to do something new, have a short gap in my schedule, or feel like unwinding at the end of the day… may or may not be pairing these classes with a
The first class I took was
Each of the Skillshare classes have a project or challenge, and for this class, it was creating a Mood Board. I really enjoyed this aspect of the class; the essence of a Mood Board is a creative graphic full of colors, images, texts that provide the creator with inspiration. The project really gave me a fresh outlook on what inspires my brand. I highly recommend anyone within the realm of branding as a career path take a peek at this class and illustrate their own Mood Board!
My next class was called
The biggest takeaway for me was asking the question: “What is your audience searching for/seeking today that they can’t successfully find?” That’s a big question, right? It’s been helpful for me to dig deep and consider the answer(s) and how I can use A Subtle Revelry to provide the information you guys are looking for—whether it be how-to create a specific DIY, where to find the perfect piece of furniture to complete a look, what cocktail recipe to use for a themed party, etc. Rand talked all about giving people what they want and sticking with your dream; well friends, that’s exactly what I’m all about! I love to share my passion…in the most fun, festive, and revelrous way of course ;)
The third course I tried was,
While shooting, I learned that it’s important to observe all of the sights, sounds, textures, smells, etc. that you want the viewer to experience when they look at your visual. By engaging in this sensory exploration, you as the artist are really able to paint the picture and tell the whole story when capturing an image. Another point she made that I liked is being consistent. I really try to deliver a consistent message and theme in my branding.
Alyson really underlined the importance of your email marketing strategy directly reflecting and contributing to your business goals. Email marketing is such a tricky thing to master; what time of day should I send? How long should it be? How frequent? And the questions keep coming…This class gave an expert’s point of view on the answers to these and more.
My challenge from this class was to spend more time analyzing the metrics provided on MailChimp. Did you know you can look at a Click Map, which shows you where people are clicking throughout your newsletter and how many times? This provides some great insight into the success of your “call to action,” if people are reading the whole message, and what the most popular links are. This is some good stuff that I’d like to spend some quality time on.
Although this post is sponsored personally, I am a huge fan of Skillshare and I can’t recommend it enough. Just because you’re awesome and because I love it so much, Skillshare is giving my readers